BMW SUSTAINABILITY HUB
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At the IAA Mobility show 2021, the BMW Group put renewable energy and recycling front and center. A dedicated sustainability hub was created in the heart of Munich to illustrate the company’s commitment to innovating their approach to car production.
It was my great pleasure to join the team of Elastique design to create the style frames for multiple videos and experiences that take the viewer through BMW’s journey towards a climate-friendly production.
CREDITS:
CLIENT: BMW GROUP
AGENCY: ELASTIQUE
AGENCY: ELASTIQUE
PRODUCER: Kerstin Kohle
ART DIRECTOR: Julia David
ART DIRECTOR: Julia David
MOTION DESIGN: Maximiliane Wadler
Copy & Concept: Timo Kreitz
Copy & Concept: Timo Kreitz